Privacy policy

Data privacy is of high importance for Kemi Tourism Ltd. and we want to be open and transparent with our processing of your personal data. Therefore we have a policy setting out how your personal data will be processed and protected.

Who is the controller of your personal data?

Kemi Tourism Ltd. is the controller of the personal data you submit to us and responsible for your personal data under applicable data protection law. Kemi Tourism Ltd. Kauppakatu 29 94100 Kemi Finland Companies register: The Business Information System Authorised representative: Jussi Kiviniemi VAT registration number: FI06812392

Where do we store your data?

The data that we collect from you is stored within the European Economic Area (“EEA”).

Who can access your data?

Your data may be shared within the Kemi Tourism Ltd. We never pass on, sell or swap your data for marketing purposes to third parties outside the Kemi Tourism Ltd. Data that is forwarded to third parties, is only used to provide you with our services.

What is the legal ground for processing?

For every specific process of personal data we collect from you, we will inform you whether the provision of personal data is statutory or required to enter a contract and whether it is an obligation to provide the personal data and possible consequences if you choose not to.

What are your rights?

Right to access:

You have the right to request information about the personal data we hold on you at any time. You can contact Kemi Tourism Ltd. and we will provide you with your personal data via e-mail through [email protected].

Right to portability:

Whenever Kemi Tourism Ltd. processes your personal data, by automated means based on your consent or based on an agreement, you have the right to get a copy of your data transferred to you or to another party. This only includes the personal data you have submitted to us.

Right to rectification:

You have the right to request rectification of your personal data if the information is incorrect, including the right to have incomplete personal data completed. In case you want your information rectified, please contact us through [email protected].

Right to erasure:

You have the right to erase any personal data processed by Kemi Tourism Ltd. at any time except for the following situations:

  • you have an ongoing matter with Customer Service
  • you have an open order
  • you have an unsettled debt with Kemi Tourism Ltd., regardless of the payment method
  • you have an unsettled debt with Kemi Tourism Ltd., regardless of the payment method
  • your debt has been sold to a third party
  • if you have made any purchase, we will keep your personal data in connection to your transaction for book-keeping purposes

Your right to object to processing based on legitimate interest:

You have the right to object to the processing of your personal data that is based on Kemi Tourism Ltd.’s legitimate interest. Kemi Tourism Ltd. will not continue to process the personal data unless we can demonstrate legitimate grounds for the process which overrides your interest and rights or due to legal claims.

Your right to object to direct marketing:

You have the right to object to direct marketing, including profiling analysis made for direct marketing purposes. You can opt-out of our direct marketing by the following the instructions at the bottom of each of our marketing emails or by contacting us at [email protected].

Right to restriction:

You have the right to request that Kemi Tourism Ltd. restricts the process of your personal data under the following circumstances:

  • if you object to a processing based Kemi Tourism Ltd.:s legitimate interest, Kemi Tourism Ltd. shall restrict all processing of such data pending the verification of the legitimate interest.
  • if you claim that your personal data is incorrect, Kemi Tourism Ltd. must restrict all processing of such data pending the verification of the accuracy of the personal data.
  • if the processing is unlawful you can oppose the erasure of personal data and instead request the restriction of the use of your personal data instead.
  • if Kemi Tourism Ltd. no longer needs the personal data but it is required by you to defend legal claims.

How can you exercise your rights?

We take data protection very seriously and therefore we have dedicated customer service personnel to handle your requests in relation to your rights stated above.

Right to complain to a supervisory authority:

If you consider Kemi Tourism Ltd. to process your personal data in an incorrect way you can contact us. You also have the right to raise a complaint to a supervisory authority.

Updates to our Privacy Notice:

We may need to update our Privacy Notice. The latest version of the Privacy Notice is always available on our website. We will communicate any material changes to the Privacy Notice, for example the purpose of why we use your personal data, the identity of the Controller or your rights.

Online Purchase

Why do we use your personal data?

We will use your personal data to manage your purchase online at Kemi Tourism Ltd. by processing your orders and returns via our online services and send you your booking confirmations, notifications of any changes or cancellations.

We will use your personal data to manage your payments.

We will also use your data in order to handle complaints.

Your personal data is being used to identify you.

What types of personal data do we process?

We will process following categories of personal data

  • contact information such as name, e-mail address and telephone number
  • in case of Icebreaker Sampo product we collect the date of birth, nationality and gender information
  • payment information
  • order information

Who has access to your personal data?

Your personal data that is forwarded to third parties, is only used to provide you with the services. Payment service providers for your payment. Credit reference agencies for identity and credit checks and debt collection agencies.

Please be aware that many of these recipient companies have an independent right or obligation to process your personal data.

What is the legal ground to process your personal data?

The processing of your personal data is necessary for Kemi Tourism Ltd. to fulfil the service of managing and delivering the order to you.

In case of Sampo product, we collect information according to Finnish rescue law 11.12.2009/1038

How long do we save your data?

We will keep your data as long as you are an active customer.

Direct Marketing

Why do we use your personal data?

We will use your personal data to send you marketing offers, information about our products through e-mails and phone calls.

What types of personal data do we process?

We will process following categories of personal data

  • name
  • contact information such as e-mail address and telephone number

Who has access to your personal data?

We never pass on, sell or swap your data for marketing purposes to third parties outside the Kemi Tourism Ltd.

What is the legal ground to process your personal data?

The processing of your personal data is based on your consent when you agree to direct marketing.

Your right to withdraw your consent:

You have the right to withdraw your consent for the processing of your personal data at any time and also object to direct marketing.

When you do so, Kemi Tourism won’t be able to send you any further direct marketing offers or information based on your consent.

You can opt-out from direct marketing by the following means:

  • following the instruction in each marketing post
  • to contact our customer service by email: [email protected]

How long do we save your data?

We will keep your data for direct marketing until you withdraw your consent.

Customer Service

Why do we use your personal data?

We will use your personal data to manage your queries, to handle complaints about products through e-mail, our chat function, telephone and through social media.

We may also contact you if there is a problem with your order.

What types of personal data do we process?

We will process any data you provide to us, including the following categories

  • contact information such as name, e-mail address and telephone number
  • payment information and payment history
  • order information
  • all correspondence in the matter

Who has access to your personal data?

Data that is forwarded to third parties, is only used to provide you with the services mentioned above.

What is the legal ground to process your personal data?

The processing of your personal data is based on Kemi Tourism Ltd. legitimate interest.

How long do we save your data?

We will keep your data which you have provided us by telephone and e-mails 12 months for correspondence and case management.

Competitions & Giveaways

Why do we use your personal data?

We will process your data when you enter our competitions. Your personal data will be used for Kemi Tourism Ltd. to contact contestants regarding the competition, before and after an event, to identify contestants, verify the age of contestants, to contact winners, deliver and follow up on prize deliveries.

What types of personal data do we process?

We will process following categories of personal data

  • contact information such as name, e-mail address and telephone number
  • age
  • information submitted in the contest

Who has access to your personal data?

Data that is forwarded to third parties, is only used to provide you with the services mentioned above.

What is the legal ground to process your personal data?

The processing of your personal data is based on your consent when you choose to enter a competition.

Your right to withdraw your consent:

You have the right to withdraw your consent for the processing of your personal data at any time. When you do so Kemi Tourism Ltd., will not be able to provide you with the services mentioned above.

How long do we save your data?

We will keep your personal data for 45 days after the competition has ended.

Development & Improvement

Why do we use your personal data?

We will use data to evaluate, develop and improve our services, products and systems for all of our customers. For this purpose we will not analyse your data on an individual level, all processing will be done on pseudonymised data.

This includes analysis to make our services more user-friendly, such as modifying the user interface to simplify the flow of information or to highlight features that are commonly used by our customers in our digital channels and to improve IT systems in order to increase the security for our visitors and customers in general.

What types of personal data do we process?

We will process following categories of personal data if you have chosen to provide it to us:

  • date of birth
  • gender
  • country

We will process the following categories of personal data if you have made a purchase:

  • order history
  • payment history

We will also process the following categories of personal data connected to cookies:

  • click history
  • navigation and browsing history

Who has access to your personal data?

Data that is forwarded to third parties, is only used to provide you with the services mentioned above. We use web-analysis companies to analyse our customer online behaviour on a general level.

What is the legal ground to process your personal data?

The processing of your personal data, to develop and improve our services and products, is based on our legitimate interest.

Your right to object to the processing of your data:

You have the right to object to the processing of your personal data that is based on Kemi Tourism Ltd:s legitimate interest, by contacting [email protected]. Your account will then be deleted.

How long do we save your data?

We will keep your data until you send your request of deleting your personal data.

Fulfilment of legal obligations

Why do we use your personal data?

We will use your personal data to comply with obligations in laws, court rulings and decisions from authorities.

This includes using your personal data to collect and verify accounting data to comply with our book-keeping rules.

What types of personal data do we process?

We will process following categories of personal data

  • order number
  • name
  • transaction amount
  • transaction date

Who has access to your personal data?

Your data will be shared within the Kemi Tourism Ltd.

We will share your personal data with IT companies that provide book-keeping system solutions.

What is the legal ground to process your personal data?

The processing of your personal data is necessary for Kemi Tourism Ltd. to fulfil its legal obligation.

How long do we save your data?

We will save your data in compliance with the book-keeping rules.

Prevents of misuse and crime

Why do we use your personal data?

We will use your personal data for loss prevention management by securing that terms and conditions are being followed and to detect and prevent misuse of our services.

We will also use your personal data via video surveillance for security reasons. This data will be used to be able to follow up on incidents and to prevent and report criminal offences in our areas.

Your personal data will be used to prevent and investigate abuse of our services online and losses and fraud, by analysing online shopping behaviour.

What types of personal data do we process?

We will process the following categories of personal data:

  • contact information such as name, telephone number and e-mail address
  • video footage
  • order history
  • delivery information
  • payment history

Who has access to your personal data?

Your personal data that is forwarded to third parties, is only used for purposes mentioned above.

Incidents and fraud may be shared with insurance companies, legal authorities or local and global law enforcement to complete investigations. Please be aware that such recipients will have an independent right or obligation to process your personal data.

What is the legal ground to process your personal data?

We will keep your data for the time we need to prevent and/or report potential fraud and other offences.

Video footage will be saved in compliance with local legislation, for a maximum of 30 days.

How long do we save your data?

You have the right to object to the processing of your personal data that is based on Kemi Tourism’s legitimate interest by contacting [email protected].

Cookies

A cookie is a small text file that is saved to, and, during subsequent visits, retrieved from your computer or mobile device. If you use our services, we will assume that you agree to the use of such cookie.

How do we use cookies?

We use session cookies for example when you use the product filtration function, to check whether you are logged in or if you put an item in your shopping bag.

We use both first- and third-party cookies to collect statistics and user data in aggregate and individual form in analysis tools to optimize our site and to present you with relevant marketing material.

Some third-party cookies are set by services that appear on our pages and are not in our control. They are set by social media providers such as Twitter, Facebook, Instagram and Youtube and relate to the ability of users to share content on this site, as indicated by their respective icon.

We also use third-party cookies which performs cross-site tracking in order for us to give you marketing on other sites/channels.

What types of personal data do we process?

We will only connect your cookie ID to your personal data you have submitted.

Who has access to your personal data?

Data that is forwarded to third parties is only used to provide you with the services mentioned above, analysis tool in order to collect statistics to optimize our site and present you with relevant material.

What is the legal ground to process your personal data?

We will only connect your cookies to your personal data if you are logged in to our system as a reseller.

If you are logged in to your reseller account the legal ground is based on our legitimate interest.

How long do we save your data?

Kemi Tourism Ltd. does not save your personal data. You can easily erase cookies from your computer or mobile device using your browser. For instructions on how to handle and delete cookies please look under “Help” in your browser. You can choose to disable cookies or to receive a notification each time a new cookie is sent to your computer or mobile device. Please note that if you choose to disable cookies, you will not be able to take full advantage of all of our features.